Integrated Marketing Manager -- $100K-120K + equity

Location: New York City, Midtown Manhattan (Hybrid)

Reports To: EVP, Marketing

Company Description Clinii is an AI-powered chronic care management platform that helps healthcare practices capture missed chronic care revenue from the care they already provide. The platform focuses on closing gaps where billable activity from programs such as CCM, PCM, and BHI is not fully documented or reflected in billing. Clinii integrates directly with electronic health records (EHR) to connect care delivered, documentation completed, and revenue captured.

Role Description The Integrated Marketing Manager is a full-time, hybrid role based in NYC, with flexibility for partial work from home. We are seeking a hands-on Integrated Marketing Manager to execute and optimize marketing programs across ABM, demand generation, social media, digital campaigns, events, and content.

Key Responsibilities

ABM & Demand Generation

• Own day-to-day execution of our ABM platform, including account segmentation, intent targeting, audience creation, workflows, and campaign activation.
• Build and optimize multi-channel campaigns connecting ABM, paid media, email, website engagement, and Sales outreach.
• Develop campaigns based on buying stage, intent signals, competitor research, event engagement, and other account activity.
• Create automated workflows and Sales/BDR email sequences for priority accounts, event follow-up, stalled opportunities, and other targeted plays.
• Partner closely with Sales and BDRs to turn account intelligence into prioritized outreach and actionable opportunities.
• Monitor campaign and account performance to improve engagement, meetings, opportunities, and pipeline contribution.

Integrated Marketing Execution

• Own the social media calendar, posting schedule, content creation, and day-to-day publishing.
• Coordinate trade show marketing, including promotion, attendee outreach, collateral, and post-event follow-up.
• Maintain company profiles across review sites, healthcare marketplaces, and industry directories.
• Support paid media, email, content, and other marketing campaigns as needed.

Qualifications

• 4+ years of B2B marketing experience, preferably in SaaS or healthcare technology.
• Hands-on experience with an ABM platform such as 6sense, Demandbase, Terminus, RollWorks, or similar.
• Experience building ABM segments, workflows, intent-based campaigns, and Sales/BDR sequences.
• Experience managing social media, email, paid digital campaigns, and integrated marketing programs.
• Strong writing, project-management, and analytical skills.
• Comfortable working hands-on across multiple marketing channels and priorities.